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The Body Shop
Wrapped In Love
OOH Campaign
To get The Body Shop onto more Christmas lists in the run-up to the big day, we cut through the festive chaos by hijacking something everyone already knows and loves: classic Christmas carols.
By taking familiar lyrics and cheekily reworking them into bold, benefit-led headlines, we were able to stop
busy shoppers mid-scramble. Each line sits alongside striking, close-up visuals that hero products designed to soothe, smooth and soften skin throughout the harsh winter season.










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